CHINA INSIGHTS
The Hot Pot team share key consumer, branding and eCommerce updates from the world’s most dynamic economy.
Key Resources
We regularly publish in-depth whitepapers and insight papers covering different perspectives of the Chinese consumer. Our latest thought leadership releases can be downloaded below.
The Critical Project Plan for Singles’ Day Success
For most international brands, 11.11 represents the biggest sales opportunity in the annual calendar. How to plan successfully for this crucial day? How far in advance should brands start planning?
The Real Story of this Years’ 618 Festival
Hot Pot look beyond headline reports of this years’ 618 to take a closer look at results and what they tell us about China’s current consumer landscape.
5 Beauty Brands That Could Improve In China
In this article, Hot Pot take a look at 5 beauty brands that are not yet fulfilling their potential in China.
China Case Study: Liberty of London
Find out more about Liberty of London’s unique journey into the China market and the key considerations the brand made.
Hot Pot’s 2022 Predictions for China
The Hot Pot China Team look ahead at what might be waiting in store for this year, covering live-streaming, social channels and market entry strategies.
Understanding China’s Bike Boom
Pippa Ebel looks into China’s evolving bike boom, including conversion to online sales, indoor cycling and fitness trends more widely.