Hot Pot Blog — Hot Pot China

Sports & Outdoor

Lu Zhao 28 March 2025

Understanding your target audience is the foundation of any successful brand strategy—but in...

Strategy Sports & Outdoor Social Media Athleisure View post - Know Your Chinese Audience: How to Develop Target Consumer Profiles

Adam Sandzer 14 March 2025

Athleisure continues to thrive in China, blending fashion, function and everyday comfort. In...

Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - What’s Next for Athleisure? Key Trends to Watch in 2025

Lu Zhao 18 February 2025

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall,...

Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024

Lu Zhao 29 August 2024

Birdwatching, historically rooted in 18th-century Britain, has evolved into a...

Insights Sports & Outdoor View post - Why China’s Birdwatching Trend Is an Unlikely Flagship for Female Empowerment

Lu Zhao 26 June 2024

The Chinese outdoor wear market is vast and fiercely competitive. Success requires...

Strategy Insights Sports & Outdoor View post - 5 Must-Know Chinese Outdoor Wear Brands