China Spotlight

The Hot Pot team share key consumer, branding and ecommerce updates from the world’s most dynamic economy

Featured blog post

Lu Zhao 18 February 2025

3 Key Takeaways of the Athleisure Boom in China in 2024

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall, JD.com and Douyin—grew by 8% year-over-year, reaching approximately $5.2 billion. The demand for outdoor activities, sports and...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024

All blog posts

Lu Zhao 28 February 2025

Understanding the Critical Task of Localising Visuals for China

Successfully localising your visuals is essential when establishing your brand in...
Strategy View post - Understanding the Critical Task of Localising Visuals for China
Lu Zhao 18 February 2025

3 Key Takeaways of the Athleisure Boom in China in 2024

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall,...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024
china e-commerce warehouse
Adam Sandzer 24 January 2025

The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns

Coupons? Pay Later? Chinese ecommerce platforms have been encouraging customers to make...
Insights Ecommerce View post - The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns
Lu Zhao 10 January 2025

From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends

According to Hot Pot China’s Ecommerce Data Tracker, sweatpants (25%) represented the largest...
Fitness & Wellbeing Fashion Athleisure View post - From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends
Douyin China e-commerce
Lu Zhao 20 December 2024

How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing

Douyin, China’s version of TikTok, has become an unignorable force in ecommerce, challenging...
Social Media Ecommerce View post - How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing
Lu Zhao 5 December 2024

Top Performing Athleisure Brands on China’s Ecommerce Platforms

In the first half of 2024, China’s athleisure market continued its upward trajectory across...
Fitness & Wellbeing Fashion Athleisure View post - Top Performing Athleisure Brands on China’s Ecommerce Platforms
Lu Zhao 26 November 2024

Is China Ready for the No-Bra Movement?

Recently, Chinese social media platforms like Weibo have seen a surge in discussions around...
Fashion View post - Is China Ready for the No-Bra Movement?
taobao double 11 shopping festival
Adam Sandzer 7 November 2024

What Brands Can Expect from China’s Double 11 Shopping Festival 2024

Double 11 always brings a sense of nostalgia for me personally. I recall vividly the...
Insights View post - What Brands Can Expect from China’s Double 11 Shopping Festival 2024
athleisure wear china
Lu Zhao 31 October 2024

From Sweatpants to Sweaters: Analysing China’s Athleisure Wear Boom

Boosted by health awareness, increased outdoor interest, and governmental support post-Covid,...
Fitness & Wellbeing Fashion Insights Athleisure View post - From Sweatpants to Sweaters: Analysing China’s Athleisure Wear Boom