China Spotlight

The Hot Pot team share key consumer, branding and ecommerce updates from the world’s most dynamic economy

Featured blog post

Lu Zhao 5 September 2024

Understanding the Critical Task of Localising Visuals for China

Successfully localising your visuals is essential when establishing your brand in...
Strategy View post - Understanding the Critical Task of Localising Visuals for China
Lu Zhao 29 August 2024

Why China’s Birdwatching Trend Is an Unlikely Flagship for Female Empowerment

Birdwatching, historically rooted in 18th-century Britain, has evolved into a...
Insights Sports & Outdoor View post - Why China’s Birdwatching Trend Is an Unlikely Flagship for Female Empowerment
Lu Zhao 29 July 2024

The Single BIGGEST Mistake Brands Make on Chinese Social Media Platform Little Red Book (Xiaohongshu小红书)

Chinese social media platform Little Red Book is arguably THE platform to be on if...
Strategy Insights View post - The Single BIGGEST Mistake Brands Make on Chinese Social Media Platform Little Red Book (Xiaohongshu小红书)
Lu Zhao 4 July 2024

Feast for the Senses: Leveraging Marketing in China With Immersive Experiences

From ambient projections to elaborate performances and live-action role-playing,...
Strategy Insights View post - Feast for the Senses: Leveraging Marketing in China With Immersive Experiences
Lu Zhao 1 July 2024

Why Quiet Luxury Continues to Thrive in China?

During our team’s recent retail immersion in Shanghai, we noticed that the Italian...
Strategy Fashion Insights View post - Why Quiet Luxury Continues to Thrive in China?
Lu Zhao 26 June 2024

5 Must-Know Chinese Outdoor Wear Brands

The Chinese outdoor wear market is vast and fiercely competitive. Success requires...
Strategy Insights Sports & Outdoor View post - 5 Must-Know Chinese Outdoor Wear Brands
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